POLSC2211 - 01 - Campaign Strat/Elect Politics

(SS) Social Science

This course will undertake an examination of the motivations that propel voters to choose the winning candidate or campaign in Electoral politics. We will utilize current and recent American elections on the national, state, and local levels, to evaluate whether campaign strategy or candidate-appeal determine the Electoral outcome. Party affiliation, issue importance and campaign techniques will be reviewed as to determine what factors contribute to a successful campaign strategy. A main goal of the course is to intrigue students as campaign participants through an understanding of how to approach campaigns.